One window. Every tool.
Video, tagging, multi-row track, stack, annotations, export — all in one Mac workspace. No floating windows.
A Mac app for coaches, built by a hockey coach with five seasons of video in the world's second-best pro league. The streamlined tool I wished I had — at a fraction of enterprise pricing.
14-day free trial Cancel anytime Apple Silicon native
Video, tagging, multi-row track, stack, annotations, export — all in one Mac workspace. No floating windows.
Tag the moments that matter, drop them into the stack, draw arrows on stop frames, export — all in one flow.
Built for Apple Silicon. Frame-accurate scrubbing, instant clip creation, keyboard shortcuts on every action.
“Straightforward compared to other pro tools.”
Pelaa is built by Ivan Beliaev, a hockey coach in Finland.
I'm a hockey coach. For five seasons I also did video work for teams in the world's second-best pro league — the same workflow the top of the sport runs on.
Then I lost access to those tools. The one I had was unintuitive, laggy, and glitched at the worst moments. What I needed was simple — get home after a game, cut the clips, have everything ready for individual players and for the next team tactical session.
So I built Pelaa. Every shortcut, every export, every keystroke is shaped by the real job: prepping clips after the game, building the next video session, turning around a private-client player review in twenty minutes instead of an hour. The core of an enterprise coaching platform — streamlined, native, on one Mac, at a fraction of the price.
€19.99/month
14-day free trial
€199/year
14-day free trial · Save €40
€399one-time
All future updates included
Subscription tiers come with a 14-day free trial. Your payment method is collected at checkout, but no charge is made during the trial. If you do not cancel before the trial ends, the card is charged automatically for the first billing cycle and the subscription begins. Renewals charge automatically on each billing cycle thereafter. The Founding Lifetime tier is a one-time purchase charged once at checkout, with no recurring billing. Payments are processed by our payment provider acting as Merchant of Record, which handles tax and invoicing in your country.
In private beta with coaches in Finland. Public launch later this year.
Thanks — you're on the list.
We'll email you the moment Pelaa goes live.
Pelaa is Finnish, and it carries more than its English translation suggests. Se pelaa is what a Finn says when something just works — when the whole thing is running, humming, doing its job. Pelata yhteen is what separate parts do when they mesh into one motion. Pelata peliä is what coaches live inside — running the play. And pelaa on its own is the imperative: play it.
One name, the whole loop: the sport, the footage, the tactical play, and a workspace where every piece fits together and runs.
No — the workflow is sport-agnostic. Tag moments, stack clips, annotate stop frames, export. Any coach working with game or performance video can use Pelaa the same way, across team sports and individual performance disciplines alike. Hockey is the sport I built it from because that's my background — the product itself is general.
macOS 12 Monterey or later. Apple Silicon (M1 or later) recommended for the smoothest scrubbing and export. Pelaa runs on Intel Macs running Monterey, but performance will be best on Apple Silicon.
Pelaa is in private beta with a small group of coaches in Finland. Join the waitlist and we'll notify you the moment public access opens.
Subscription tiers come with a 14-day free trial. Your payment method is collected at checkout but no charge is made during the trial; cancelling before day 14 prevents any charge. After that, all purchases (subscriptions and Founding Lifetime) are covered by our 14-day refund policy and EU consumer protection law.
Yes. Pelaa imports and exports XML in formats compatible with the major coaching tools, so you can move your tag data in or out without lock-in.
Email support@pelaa.tv. We read every message and reply within one business day.
Join the waitlist for launch notification and priority access to the Founding Lifetime tier.
Get notified at launch